I’ve always wanted to do one of those over the top, get rich quick sensational titles!
I received a call last week from a restaurant owner who had heard about some restaurants using magic as a way to entertain their guests (have a quick look here if you’d like to see how this can be used) and was keen to try it. After a quick chat on the phone, we set up a meeting to have a chat (which I have just got back from).
So what? I’ll tell you what; I got the gig! Yay me! Well, that’s not everything. The real point of the post is this:
I BEAT TEN OTHER MAGICIANS TO GET THIS JOB!
Ok, I’ll stop typing in bold.
So what did I do to beat ten other magicians and land a gig in a high end restaurant? I’ll tell you. Was it a brilliant effect? Was it a NLP technique to increase suggestibility and compliance? Was it my Adonis-like physique and gorgeous good looks?
Lord, I hope not.
Nope. The SECRET was simple.
After we arranged a start date, the manager explained that, before me, he had contacted ten magicians about the residency (I clearly need to work on my SEO). I asked if he had any more magicians to meet?
“Any more? You’re the first one that I’ve managed to meet!”. Turns out that he’d either been ignored (2 magicians), replied to and THEN been ignored (4 magicians), arranged to meet only for them to be a no show (4 magicians) and arranged to meet only for them to be a no show – TWICE (1 magician).
I think as long as I was wearing pants, I would’ve got the gig as soon as I crossed the doorway.
And I always wear pants.
I completely understand that not every gig is for every magician, and that’s fine, but, if you’re going to turn down a gig, for whatever reason, the least you can do is do it professionally; in a way that the bridge of communication is still open (and even strengthened due to your credible and professional response). By ignoring the email or, worse still, wasting his time, you completely destroy the bridge. If he’s looking for a magician for his daughter’s wedding, staff party or for one of his diners’ private events, he’s not going to waste time rebuilding the bridge.
After all, if you’re not the right man for the gig, how much effort and time does it take to give the client a bit of advice about hiring a magician, or maybe passing them on to someone you know and recommend?
Oh, and ALWAYS wear pants.